Who we are

Kent Consulting & Events is a boutique Economic Development Consultancy founded by Zehra Fattah in the UAE.

With extensive international cross sector industry experience, our cross-cultural team is multilingual and has worked with an extensive prominent Investment Promotion Agencies, supporting them with impactful Economic Development and Trade Promotion projects.

Our team’s portfolio of clients include Dubai Commercity, Invest in Latvia (LIAA), North East Combined Authority (NECA), Korean Trade Investment Promotion Agency (KOTRA), Piemonte Agency and several others.

Our expert team has organised delegations and trade missions at most major UAE trade shows, supporting governments with B2B and B2G meeting organization and management.

Our private sector expertise includes market entry strategy and support and our aim is to provide an all round support to clients entering the MENAT region.

Our Mission
Our Vision
Our Values

To help clients make meaningful relationships that lead to long term success

To support to global economic development efforts for generations to come

Providing integrity, trust and commitment to our clients for long term success.

Our expert team has organised delegations and trade missions at most major UAE trade shows, supporting governments with B2B and B2G meeting organisations and management.

Meet the Team

Zehra Fattah

CEO

Zehra has been in the UAE for over 13 years and has over a decade of work experience in economic development and investment promotion

Zehra Fattah

CEO

Zehra has over a decade of work experience in economic development and investment promotion, and she is the founder of Kent Consulting & Events, a UAE based private sector entity that focuses on FDI promotion and economic development across various traditional and emerging industrial sectors across Healthcare, Financial Services, ICT, Fashion, Retail, Real Estate, Infrastructure, Chemicals, Aerospace, and Industrial Manufacturing and various other subsectors. She has successfully organized trade missions, and roadshows for a range of international government clients and exporters, and she has developed the ‘Middle East-Family Offices Forum’, which is an exclusive set of events that aims at connecting regional Family Offices with global governments and founders of lucrative investment opportunities. Zehra has been in the UAE for over 15 years and possesses over an extensive network of strategic partners and clients both in the private and public sector. She has extensive work experience across European and Asian markets, and the Middle East, and she is culturally aware and specializes in nurturing the trade relationship between these regions.

Email:zehra.fattah@kentconsulting.me

Vineetha Sony

Project Director

Vineetha is an experienced International FDI and Trade Development Consultant, who specialises in export advice, sector strategy, market research

Vineetha Sony

Project Director

Vineetha is an experienced International FDI and Trade Development consultant, whose main areas of expertise include sector strategy and development, export advice, market research and location advisory. Having worked closely with several Trade Promotion Agencies in the US, Brazil, Canada, Malta, New Zealand and Estonia supporting companies here develop their export strategies that include market research analysis and benchmarking to enable companies successfully launch into the region. She is an experienced Trade Development consultant, whose main areas of expertise include sector strategy & development, export advice and market research. Her extensive network across various sectors has resulted in strategic partnerships between the UK and the regional private sector leading to major business deals owing to the delivery framework agreement with the UK’s Department for International Trade.

Hannah Wishah

Consulting Manager

Hannah is a well-rounded Consulting Manager with experience managing projects and supporting cross-sector clients

Hannah Wishah

Consulting Manager

Hannah is a well-rounded consulting manager with experience identifying trends, analysing markets, conducting project assessments and cultivating long-term client and contact relationships. As an Orthotics and Prosthetics graduate, Hannah has learnt to cultivate empathetic relationships with clients and has learnt to foster a client-first mentality. Her study experience in the UK, UAE and Jordan has allowed to her to experience first-hand global mobility and understand the culture within the MENA region. Hannah has worked with a set of government entities in Europe and the APAC region supporting their investment promotion activities through organising B2B meetings at trade-shows and events, organising successful roadshows and supporting with the organisation of investor pitching events. Hannah has supported private sector clients setting foothold in the UAE. She is skilled in working with various databases to identify and qualify potential partners, investors and suitable contacts for cross-sector clients.

Email:hannah.wishah@kentconsulting.me

Genan Wishah

Content and Research Consultant

Genan is a versatile Content and Research Consultant specializing in driving business development and executing impactful Marketing strategies.

Genan Wishah

Content and Research Consultant

Genan is a versatile Content and Research Consultant specializing in driving business development and executing impactful lead generation strategies. She excels in managing online platforms, curating industry insights, and producing engaging content that highlights the economic potential of the MENAT region. With a background in both community and hospital pharmacies as a Doctor of Pharmacy, Genan has honed her medical knowledge to support clients in the healthcare sector with lead generation and partner identification. Genan has worked with a set of government entities in Europe and the APAC region supporting their investment promotion activities through organising B2B meetings at trade-shows and events, organising successful roadshows and supporting with the content creation of investor pitching events. Genan’s strong communication skills and keen attention to detail enable her clients to effectively engage and grow their professional networks

Email:genan.wishah@kentconsulting.me

Monique Van Asperen

Senior Project Manager

Monique specializes in crafting impactful programs and cultivating strategic relationships that drive change and foster global collaboration.

Monique Van Asperen

Senior Project Manager

With over a decade of expertise in international relations, trade promotion, business development, and development cooperation, Monique specializes in crafting impactful programs and cultivating strategic relationships that drive change and foster global collaboration. Monique has led initiatives to facilitate global partnerships and advance economic development and investment flows including the the local COP28 project for the Dutch government, focusing on positioning Dutch climate solutions at the UN Climate Conference. Currently pursuing a second master’s degree in Leadership in Sustainable Finance at the Frankfurt School of Finance and Management. Monique is committed to continually enhancing her knowledge and skill set, staying at the forefront of industry trends and making a lasting impact on the global stage. Her passion for global collaboration remains a driving force in her professional journey, and she is poised to contribute significantly to the intersection of sustainable finance and international development.

Nicole Russo

Consultant

Nicole is a dynamic consultant specialising in economic development and investment promotion, with a background in strategic communications and international affairs.

Nicole Russo

Consultant

Nicole is a dynamic consultant specialising in economic development and investment promotion, with a solid background in strategic communications and international affairs. Her expertise spans public relations, government relations and international trade, informed by a keen interest in cross-cultural interactions and their impact on political and business relationships. Nicole's academic journey in Italy and Switzerland is complemented by practical experience in fast-paced environments, including the European Parliament in Luxembourg and the Italian Chamber of Commerce in the UAE. In addition to her consultancy work, she is a geopolitical analyst, writing articles on the MENA region with a focus on the Gulf. Adept at facilitating public relations and networking opportunities, she is an advocate for women's leadership in politics and international business. Her analytical skills and innovative approach help identify opportunities for cooperation and investment, strengthening economic ties between Europe, the GCC and beyond.

Email:nicole.russo@kentconsulting.me

Lena Gliem

Project Manager

Lena Gliem has extensive experience leading international projects, with her work focusing on strategy consulting, business development, and strategic partnerships.

Lena Gliem

Project Manager

Lena Gliem is based in Germany and has extensive experience leading international projects, with her work focusing on strategy consulting, business development, and the creation of strategic partnerships. She has a proven track record in supporting companies with partnership facilitation, market entry strategies, and public affairs. Her experience includes organizing international events such as delegation visits, B2B meetings, roadshows, and trade fairs. She has in-depth regional expertise of both the German and UAE markets, connecting public, semi-public, and private stakeholders—including free zones, embassies, startups, and corporates—to foster cross-border collaboration. She also served as Project Lead for the Health Reality Lab Network (commissioned by the German Federal Ministry for Economic Affairs and Energy), where she developed matchmaking formats and roundtable discussions for stakeholders.

Fabio Quesada

Data Analyst

Fabio is a Data Analyst with a strong biomedical engineering background and over two years of experience in the BPO and healthcare industries.

Fabio Quesada

Data Analyst

Fabio is a data Analyst with a strong biomedical engineering background and over two years of experience in the BPO and healthcare industries. Proficient in Python, SQL, and Power BI, with expertise in machine learning, data cleaning, and visualization. Adept at leveraging biomedical knowledge to provide actionable insights, particularly in healthcare analytics. Recognized for delivering impactful data-driven solutions and collaborating across teams to optimize decision-making processes. Fabio holds a Bachelor’s in Biomedical Engineering and has designed machine learning algorithms for healthcare applications, including early scoliosis detection.

Want to know more?

Our team has helped various organisations expand their network in the region, why not be next?

check out our previous projects